The Birkman Method

Taylor Solution Group is a Birkman Certified Professional Practice

The Birkman questionnaire has been completed by millions of people from thousands of companies, with over 50 million reports generated through our online system. We provide in-depth analysis and over 40 different report formats to allow our Birkman Certified Professionals to select the report formats that best fit the needs of the situation. These formats fall into two broad categories Relational and Occupational.

Relational profiling shows how respondents are likely to relate to other people and to demands of work compared to the general population. Profile information is used to help teams work more effectively with one another, to give managers a quick overview of the motivational needs of the people who work for them, and to provide a common and neutral language for enabling people to discuss individual differences. The Relational profiles are also used as a basis for conflict resolution, coaching, and for understanding and guiding organizational development work.

Occupation profiling shows to what extent respondents answer the questionnaire like satisfactorily employed people holding a specific job title. We have gathered data on over 200 job titles that can be gathered into 18 job families . They are used by clients for assistance in recruitment, selection, promotion, career guidance, outplacement, and anywhere that help is needed in aligning people and jobs. Other scales also indicate the extent to which respondents are likely to be able to relate to the demands of management positions, adapt to new social or organizational challenges or approach learning new job skills.

The Birkman questionnaire has and continues to help organizations in the following:

  • Leadership Development
  • Team Effectiveness
  • Career Exploration
  • Executive Coaching
  • Hiring & Selection
  • Birkman 360

Birkman 360

Birkman offers a multi-rater feedback survey, more commonly known as a 360°. Multi-rater feedback surveys introduce a unique way of presenting an employee with multiple perspectives regarding his behavior, as perceived by others who interact with him. These perspectives can include self, supervisors, direct reports, or peers. The goal is to give the targeted employee feedback from all those who interact with him/her, hence the name “360°.”

Typically, the purpose of a 360° is to provide a manager with awareness of the strengths and growth opportunities of the individual’s soft skills, from multiple perspectives, to provide a course of action for development.

The individual is rated on behaviorally-based competencies (e.g., leading others, building strong teams, dealing with conflict, making decisions, etc.). The individual rates himself on these competencies, then his supervisors, subordinates, and peers rate him on the same. Results indicate where there is disagreement among the ratings.

The Birkman 360° Survey uses common standards across jobs and job groups, creating a consistency in the expectations communicated to organizational members. This consistent message helps the organization encourage and reinforce particular behaviors.

Birkman 360° Survey competencies cover:

  • Thinking strategically and planning long-term for key business and organizational outcomes.
  • Engaging the efforts of others in support of goals and outcomes – communicating the vision, building commitment, and assigning responsibility.
  • Making decisions, coaching others and managing resources effectively.
  • Understanding the organization, customers, culture, and competitive environment.
  • Pursuing personal and professional development.

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